Strength in Numbers: European Film Sales Agents Unite at FilMart’s Reopened EFP and Unifrance Umbrella Stands
Oscar contenders and Berlin prize-winners will be among the European films being represented at FilMart.
29 European film sales companies will visit, with over a dozen from France under Unifrance.
EFP has been building the European brand in Hong Kong for years, offering a one-stop-shop for European industry and films.
These companies represent over 140 new European titles, including award-winning films from Berlinale.
FilMart’s timing between Berlin and Cannes attracts European rights sellers and Asian distributors.
Negotiations and sales to China are unpredictable, but there is a slight return in acquisitions.
EFP provides funding for key European titles to reach international markets, with ten films receiving support this year.